Popular William J. O’Neil Quotes

Diversification is a hedge for ignorance


Success in a free country is simple. Get a job, get an education, and learn to save and invest wisely. Anyone can do it. You can do it.


90% of the people in the stock market, professionals and amateurs alike, simply haven’t done enough homework.


completely objective and recognize what the marketplace is telling you, rather than trying to prove that what you said or did yesterday or six weeks ago was right. The fastest way to take a bath in the stock market is to try to prove that you are right and the market is wrong. Humility and common sense provide essential balance.


I’ve never met a successful pessimist.


Since the market tends to go in the opposite direction of what the majority of people think, I would say 95% of all these people you hear on TV shows are giving you their personal opinion. And personal opinions are almost always worthless … facts and markets are far more reliable.


write to Securities Research Company, 27 Wareham Street, #401, Boston, MA 02118, and purchase one of the company’s long-term wall charts. Also, in 2008, Daily Graphs, Inc., created a 1900 to 2008 stock market wall chart that shows major market and economic events.


Forget the adage buy low and sell high.


The majority of unskilled investors stubbornly hold onto their losses when the losses are small and reasonable. They could get out cheaply, but being emotionally involved and human, they keep waiting and hoping until their loss gets much bigger and costs them dearly.


Buying large amounts of low-priced stocks rather than smaller amounts of higher-priced stocks.